Category:Merit

1944: Trade advert from Merit, looking forward to the expected resumption of toy production after the end of World War Two [image info]

1954: Merit "cowboy" guns advert [image info]

1955: Merit Supersonic Gun advert [image info]

Merit Toys and Games was the brandname used by J&L Randall Ltd. of Potters Bar for their more mass-produced toys and novelties, typically inexpensive plastic toys, boardgames with "extras" and metal toy guns. Later the name became more strongly associated with the company's chemistry sets.

Dates

The oldest advert that we've identified in our archives for Merit so far is a World War Two ad from 1944, promising the return of Merit after the war. This suggests that the Merit brand may have been in use either during WW2's early years, before UK toy production was shut down (1939-) or earlier (1930s).

See also:

• Signalling Equipment Limited (SEL)